Sometimes, it feels like you're shouting into the void on X.

Well, know, cause I’ve been there.

And after posting daily for more than a year straight, I found that the issue is not what you're saying.

But how you're framing your thoughts.

Why should you care?

Because in the web3 space, authentic stories:

• Resonate

• Connect

• Stand out

Screw the buzzwords, screw the jargon, screw the technicalities.

Individual. That’s what goes first.

Understanding this can transform your approach to content creation forever, making your words more authentic and impactful.

And it all starts with self-reflection.

TODAY’S MENU 

Peeling back the layers

Start with this

Peeling back the layers

Picture a world where every web3 founder, CMO, and content creator stops playing the guessing game with their audience.

Instead, they look inside of them.

They reflect on their personal journeys, struggles, and victories.

Wouldn't it add more raw, real stories that make people sit up and listen?

Now, you might be thinking, "That's easier said than done."

And you're right.

So here are some steps to help you get there faster.

Start with this

• Analyzed your actions

• Do retrospective work

• Ask yourself uncomfortable Qs

How did I get here?

What battles have you fought? Which of those did you win or lose?

Why does your project matter, to me and to the world?

By adopting this approach, you’re going beyond just content.

You start building a legacy, a culture, a movement.

And that’s where the real magic happens.

So, what’s the insight?

Here's the only thing what I want you to carry forward:

Your journey is your content.
If you understand your journey, you create great content.
Understanding yourself starts with self-reflection.

Have a blessed weekend, friends!

I’m off to the gym and writing a new YT script afterward. 

Web3 content sucks.
But what if it doesn’t have to?

- Nick

P.S. Whenever you’re ready, here's how I can help you:

1. Steal my “Content Factory” Notion template and 0→1000 followers X growth guide for FREE.

2. Use my A-Z ghostwriting service to create quality content for your web3 brand.  

3. Promote yourself to 105+ subscribers by sponsoring this newsletter.